Accenture
Accenture Song

Lead copywriter for internal communications to shepherd the biggest transformation of Accenture digital acquisitions into Accenture Song. Concept names, communication strategies and platforms to optimize active participation of staff and founders of more than 40 digital agencies under the single brand of Song.

FCB
Press Play

Creative Director, Press Play, FCB
Creative Director on internal global website that hosts processes, protocol, tips and tools for reputation and public relations leaders across FCB’s 120 offices in 80 countries for all media platforms. Work with team of developers and designers and serve as lead copywriter on the reputation management tool.

Stevens School of Business

Adjunct professor of marketing; advisor on capstone senior design projects and instruct student scholars in business seminars.

Cannes Lions Festival
Accenture Digital Doggy Bag

Editor-in-Chief for digital recap of the Cannes Lions covering the talks and trends for the entire show

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Hoboken Family Alliance
Hoboken Mutzfest

Concept, create and administer annual Hoboken Mutzfest, a community event that draws more than 1,000 people to celebrate

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Walmart
Social Media

Lead team of Junior Copywriters and Designers to create and implement the brand voices for retail giant’s social media.

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Verizon Wireless
Share Everything Plan Rollout

Implement new flow, content strategy, messaging and product instructional video to boost Prepaid customer base and increase…

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PWC
10Minutes App Videos

Concept, write and direct two consumer videos to promote use of popular 10Minutes App.

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Stevens Institute Of Technology
Content Strategy

Web content, social media, marketing collateral, overall communications strategy across multiple channels to help reposition the Howe School into a pure-play business school…

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Old Navy
Social Media

Create, define and implement brand voices for cast of Old Navy SuperModelquin characters

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Kraft Macaroni & Cheese
Social Media

Launch brand voice for Kraft Macaroni & Cheese for all social media channels…

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MSG Networks
Brand & Guide Book

Concept and create an internal brandbook for the sports network to help differentiate the network from competitors and provide marketers and sales team with an understanding of the MSG audience.

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National Publications
Feature Articles

From USA TODAY to Martha Stewart Weddings and This Old House, feature stories provide a glimpse into personal stories, big business news and trends for a diverse readership of millions.

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Hoboken Family Alliance
Events

Organize block-wide charging stations and coffee breaks for families without power in immediate aftermath of Sandy. Get pick up on The Today Show and NBC News…

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